Introducing watermelon moscato

Introducing watermelon moscato

MYX Beverages LLC, distributed by Royal Wine Corporation, offers a full range of fruit-infused moscato wines– including fresh peach, mango, coconut, and watermelon-infused wine in single-serve and full-size bottles; both classic and tropical sangria; concord wine, and light wine (rose and chardonnay). All wines are created from top-quality imported wines from Australia, Spain, Italy, and Argentina.

The watermelon moscato is a fun, flavorful summer addition. It has a clean, crisp balance of premium moscato wine with natural juices from perfectly ripe watermelons. Crafted from Gordo Australian moscato grapes, it’s gluten-free and kosher certified.

“Our incredible team at Pleasant Valley Wine NY, led by Max Gee, hit a home run with this new flavor,” Peter D. Reaske, CEO of MYX Beverage, said. “The concept of watermelon moscato is totally on-trend, and we couldn’t be happier with how the wine turned out. Anyone looking for a casual wine that’s well-crafted, great-tasting, and affordable will agree that this product hits the bullseye.”

“We’re excited to offer consumers this appealing new option and can’t think of a better way to kick off summer,” Michael Sylvester, MYX’s senior vice president of sales, said. “We anticipate a successful rollout and strong, sustained sales thanks to our supportive wholesaler network and national sales team, Royal Wine Corporation.”

The wine is slightly effervescent and showcases the signature rich, luscious, fruit-forward, and lovely notes of moscato balanced with juicy, crisp, and refreshing flavors of fresh watermelon. It was released in June, so it was on store shelves in time for National Watermelon Day on August 3.

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